Showing posts with label advice. Show all posts
Showing posts with label advice. Show all posts

Friday, November 9, 2012

Rest Assured, Your Twitter Account Wasn't Hacked.

 
 
If you woke up to an email from Twitter warning that your account might have been compromised, rest easy. Twitter reported that they mistakenly emailed a mass amount of users urging them to change their passwords, when only a few accounts were actually in danger.
I was one of those users, and received this email this morning: "Twitter believes that your account may have been compromised by a website or service not associated with Twitter. We've reset your password to prevent others from accessing your account."
Yikes!
Luckily, no strange tweets from my handle. Best thing to do is be safe and change your password, even if you don't think your account was one of those actually targeted. But don't lose sleep over it! And, follow these tips from The Twitter Team for the safest tweeting experience!
  • Always check that your browser's address bar is on a https://twitter.com website before entering your password. Fake scam sites often look just like Twitter, so check the URL before entering your login information!
  • Don't use websites or services that only promise to get you lots of followers. These sites have been known to send spam updates and damage user accounts.
  • Review your approved connections on your Applications page at https://twitter.com/settings/applications. If you see any applications that you don't recognize, click the Revoke Access button.
Be Happy! Keep Tweeting!
     

Friday, October 5, 2012

Death By Twitter: KitchenAid Edition


 You don't make fun of someone's mom.
That's a given. And I'd argue the same goes for Grandmothers and other caregivers.

Well, KitchenAid broke that rule on a national scale when it tweeted an offensive statement towards President Obama during the Presidential Debate Wednesday night.

As Obama was relaying a story about his late grandmother, KitchenAid's 2400 followers were tweeted the following:
@KitchenAidUSA: "Obamas gma even knew it was going 2 b bad! 'She died 3 days b4 he became president."

Ouch. That's wrong no matter what your political view. Of course, KitchenAid has already issued an apology for this "irresponsible tweet", asthe company should. But it begs the continuing question of HOW things like this are still happening!?

According to Cynthia Soledad, head of KitchenAid, the tweet was posted by a member of its Twitter team who mistakenly used the KitchenAid handle instead of a personal handle. Big mistake.

Two main takeaways for everyone watching this gaffe unfold:
If You Tweet For A Company: DOUBLE CHECK EVERYTHING! Even triple check every tweet's handle before you post. Better yet, use different devices for different Twitter handles. These types of mix-ups happen frequently and, on this big of a scale, no mistake goes unseen.

If You Have People Who Tweet For Your Company: You have several choices here. Obviously you need to hold your Social Media teams to a high standard. But you also need to know that these errors happen. It could be wise to set up precautionary measures that may save you big in the long run. First, you could set up a protocol that calls for each tweet to be reviewed by another member of the team before it is posted. Another idea is to provide devices for your teams and only allow company Tweets to be sent from a company device. You also could establish accounts that delay a post for 4 minutes before it is officially tweeted. This could give the sender or a supervisor a moment to review even after the Tweet button has been pressed. Tweet4Me and TweetDeck both offer delay functions.

What do you do personally or professionally to control tweets?