Why Obama stole from Robert Downey Jr.

It's not often that you would see Barack Obama and Robert Downey Jr. competing for the same award.  

But this week, President Obama ousted Downey Jr. for a world record!

According to Guinness World Records, Obama - who signed up for his own Twitter handle (@POTUS) on Monday - is officially the fastest account to reach 1 million followers.  The presidential account managed to rack up these numbers in under 5 hours, blowing away Robert Downey Jr.'s time of 24 hours set in April 2014.  

If you are anything like me, you might be thinking, "Wait a minute, I thought Obama was already ON Twitter!?"  Well, according to the White House, all other Twitter handles that he has used in the past (@WhiteHouse and @BarackObama) are managed by staffers.  This new account will have tweets exclusively from Mr. President himself.  

From a branding perspective, it seems to make more sense for his PERSONAL account (@BarackObama) to make the exclusively authentic tweets.  But, who am I to argue with the Leader of the Free World!?  That is, of course, unless he is in the market for a new Social Media Adviser! (Call me, Barack!)

Since @POTUS has joined Twitter, he's posted almost every day.  My favorite entry is below, with reply to a tongue-in-cheek question from Bill Clinton.  I personally find the exchange hilarious and hope for more of these conversations!

Are you following any of these presidential handles?  Do you think the new account is necessary or just more government redundancy!?

World Cup: Breaking Twitter Records Left and Right!

Well, the ink has barely dried on the last "Most Tweeted Sporting Event Ever" award, when the World Cup is at it again.

Tuesday's Brazil vs. Germany game has stolen the coveted "Most Tweeted Sporting Event" title from last week's Brazil vs. Chile game.

Tuesday's game was pretty crazy- with Germany beating Brazil 7-1 and several other scoring records being broken.   And as far as the Twitter record goes, it actually CRUSHED the previous record (much like Brazil got crushed in the game!!).  Last week I reported that the Brazil vs. Chile game had over 16 million tweets.  Well, Tuesday's match brought the number to 35.6 million tweets!!!  And with yet another record-breaker, Germany's fifth goal, scored by Sami Khedira, recorded over 580 tweets per minute (TPM), setting the record for the highest TPM for an event.  

So, what's the common denominator?  Think that tweets will go back down now that Brazil is out?  Will we break the record again during the World Cup?  Only time will tell, but I can't wait to see!